Launched in spring 2021, London-based brand SRVC (Service) offers a futuristic take on women's fashion. Led by Ricky Wesley Harriott, the brand focuses on innovation and functionality to cater to modern women's needs. SRVC allows for self-styling by reconstructing and deconstructing pieces, promoting wardrobe versatility. The brand emphasizes sleek silhouettes and reinvents traditional garments with a futuristic twist, prioritizing inclusivity, empowerment, and quality. SRVC has gained notable press attention and is available through global retailers, offering a blend of sophistication and futuristic flair to fashion enthusiasts.